EGR USA Introduces Award-Winning EGR RollTrac™ Electric Bed Cover for Late Model Ram 1500 Trucks 

Ontario, CA (September 29, 2022) – EGR USA, a global manufacturer of precision engineered truck accessories for over 50 OE’s and the aftermarket, announces the introduction of their award-winning EGR RollTrac™ electric retractable bed cover for the 2019 – 2022 short bed Ram 1500 pickup. Availability of the EGR RollTrac includes all non-heavy-duty Ram 1500 trim models except Classic, including Tradesman®, SLT, SXT, Big Horn®/Lone Star, Laramie®, Laramie® Longhorn, Laramie® Limited, Sport, and Rebel. 

Developed with an OE fit and sleek, luxurious black powder coat finish, the EGR RollTrac is equally rugged, waterproof, and impenetrable for best-in-class bed security. The all-aluminum, slat construction provides a stylish solution and quiet operation with anti-pinch technology. Featuring onboard controls, a smart ECU, and a multi-speed gearbox, the EGR RollTrac integrates seamlessly with the vehicle’s remote central locking system and can be locked or unlocked using the truck’s key fob. 

Recently the winner of the CAN (Custom Automotive Network) Connect Truck Accessory of the Year award, the EGR RollTrac backed by ten international patents offers features, unlike the competition. Tested for all climates and weather including harsh deserts and wet tropical rainfalls, the RollTrac has an interlocking system that prevents water penetration on the surface. Large aperture drainage tubes in each corner of the RollTrac transport water discreetly from the vehicle. The curved, concave-shaped canister assists in dispersing water out of front drainage tubes under the vehicle. The addition of a Cross Bar Kit increases load capacity to 1,000 lbs. utilizing a universal T-Channel rail mounting system that works with most aftermarket brands. 

Mike Timmons, EGR North American Aftermarket Vice President of Sales and Marketing, says, “We are very excited to offer the EGR RollTrac electric bed cover now for popular Ram pickups and for receiving the Truck Accessory of the Year award at the CAN Connect conference this year. When we first introduced the electric RollTrac for the Jeep Gladiator, we were immediately asked when we will have models for Ram. After testing this in the harshest climates we have it ready for all short bed, non-HD models and we couldn’t be happier with the result. This is the bed cover to have for convenience, security, and bed protection for the most discerning truck owners.” 

For more information about the EGR RollTrac for Ram, visit www.egrusa.com or call 800.757.7075. To learn more about the award winning EGR RollTrac bed cover, view this video, or stop by EGR booth #12931 at the 2022 SEMA Show. 

About EGR Group
Founded in 1973, the EGR Group is a world-class designer and manufacturer of precision engineered solutions marketed through two Strategic Divisions – Automotive and Building and Commercial Products. Headquartered in Brisbane, Australia. The automotive division distributes globally to top branded OEMs EGR manufactures with a focus on vertical integration to ensure timely response and avoid supply chain disruptions. In 1983 EGR began production of automotive accessories, beginning with acrylic Headlight Covers for the iconic Ford XD Falcon. Acrylic weather shields for a wide range of vehicles soon followed. Today, Auto Accessories is now the largest division within EGR, producing thousands of products daily for markets around the world for both OEM and Aftermarket.

PR Contact: Leslie Allen
Martin & Company
615.4297965
leslie.allen@martincoadvertising.com

EGR USA Introduces Award-Winning EGR RollTrac™Electric Bed Cover for Late Model Ram 1500 Trucks

EGR USA Introduces Manual EGR RollTrac™ Bed Covers at the 2022 SEMA Show

Ontario, CA (October 18, 2022) – EGR USA, manufacturer of precision-engineered truck accessories including the award-winning electric retractable EGR RollTrac™ bed cover, announces the availability of manual bed covers in the same sleek style and black powder-coated aluminum construction. The manual EGR RollTrac can be opened and closed with a built-in latch handle that allows the operator to easily slide the roll cover to any position. For security, it can be locked in four different locations during retraction including the tailgate. To ensure maximum bad cargo space the manual features a low-profile curved canister that provides watertight protection.  Backed by a three-year warranty the manual EGR RollTrac features a universal T-rail to mount accessories like sports bars and has equal security and strength as the electric version. Developed to handle the harshest weather conditions, the EGR manual RollTrac bed cover has been tested both in desert dry conditions and rainy weather to ensure the truck bed stays dry and protected and the bed cover maintains its sleek upscale appeal over time.  

EGR USA’s new manual retractable bed cover is now available for most popular short box, non-HD applications including the 2019-2023 Chevrolet Silverado and GMC Sierra 1500, 2019- 2023 Ram 1500 pickups, and 2015-2023 Ford F150s.  

EGR North American Aftermarket Vice President of Sales and Marketing, Mike Timmons, says, “We are excited to announce that we now have these in stock for all three applications – Ford, Chevy, and Ram. Our goal was to introduce these for the 2022 SEMA Show to give our distributors a more affordable option that still has our characteristic OEM quality, top-notch design, precision engineering, and best-in-class strength, security, and water management.”

For more information about EGR USA’s new manual EGR RollTrac bed cover, visit www.egrusa.com or call 800.757.7075, or stop by the  EGR SEMA Show booth, #12931, during the 2022 SEMA Show. 

Brisbane (January 31, 2023) – EGR Group, a global manufacturer of precision-engineered automotive accessories and building products for commercial and residential construction, announces the company’s 50th anniversary. Founded in 1973, the EGR Group was started in a garage by brothers, Greg and Rod Horwill, with the vision of creating stylish products utilizing advanced precision-engineered quality acrylic products and plastics. Today The EGR Group is named after Greg and Rod in recognition of the incredible influence of their father Edward who encouraged his sons’ entrepreneurship, employs over 1,000 people, services 180 markets, and has global offices in North America, Europe (UK), China, South Africa, New Zealand, UAE, Indonesia, Thailand, and Brazil. The company has four major divisions EGR Auto Accessories, EGR Display for the manufacture of custom-made permanent and semi-permanent point-of-sale displays,  EGR Extrusion for the manufacture of specialized plastics and alloys, and EGR building products for home and commercial architectural solutions under EGR Décor.

In 1983, EGR launched its automotive accessories division beginning with acrylic headlight covers for the iconic Ford XC Falcon. Auto accessories is now the largest division with a wide range of exterior accessories developed for OE and aftermarket divisions for over 50 makes. The company’s North American headquarters is located in Ontario, CA and it is here where the lion’s share of EGR automotive accessories are manufactured.  Precision-engineered automotive accessories supplied by EGR USA include the award-winning EGR RollTrac™ retractable tonneau cover available in electric or manual, SuperGuard hood guards, Slimline window visors, robotically trimmed Premium, and Baseline flares, body side moldings, cab spoilers, sport bars, and other accessories.  The EGR Group and EGR USA offer a full line of exterior vehicle accessories for Acura, Cadillac, Chevrolet, Dodge, Ford, GMC, Honda, Hummer, Hyundai, Jeep, Kia, Lincoln, Mazda, Nissan, Ram, Subaru, and Toyota. The EGR RollTrac electric retractable bed cover recently won two global design awards at the 2022 Specialty Equipment Market Association (SEMA) trade show and the truck accessory of the year award at the Custom Automotive Network conference. 

EGR Global Brand & Marketing General Manager, James Horwill, says, “We have long been supplying quality automotive accessories to the most trusted automotive brands in the world. This access was instrumental in developing our aftermarket products to ensure an OE fit, seamless design, and unique style.  We have been especially successful in the US aftermarket where trucks reign supreme and customers are looking for value, ease of installation, and quality.” 

In 2012 EGR branched into high gloss building materials with a heavy investment in technology under three world-recognized brands – Zenolite, Lustrolite, and SytleLite. The company’s success is attributed to the 1800 company employees working from nine countries, and their mission to develop products that satisfy a real need in the market that exceeds customer expectations. With a focus on vertical integration, EGR has been able to ensure timely responses and avoid supply chain disruptions. The company’s manufacturing capabilities include extrusion, vacuum forming, injection molding, toolmaking, CAD design, robotic painting, and gluing. With all manufacturing, EGR is committed to eliminating negative environmental impacts and has a sustainability policy enacted globally. 

In celebration of the company’s 50th anniversary, EGR USA is rolling back prices on some of their top accessories including fender flares, window visors, hood guards, and sports bars for a limited time. The 50th-anniversary promotion may change throughout the year to focus on different products.  

For more information about EGR in the USA call 800.757.7075, or visit egrusa.com. For more information on the company’s automotive manufacturing and product development call +61 7 3277 7999 or visit EGR Automotive at https://www.egrautomotive.com.

EGR Group Announces 50th Anniversary

EGR USA Introduces BASELINE Branded Fender Flares in Two Styles – Standard and Bolt-Style

Ontario, CA (December 1, 2022) – EGR USA, a global manufacturer of precision engineered truck accessories, now offers easy-to-install fender flares for the budget conscious just in time for Christmas. Manufactured to OEM quality from ABS material and CNC robotically trimmed for a precise fit, BASELINE Fender Flares are available in two attractive styles - Standard or Bolt-style.  Both style flares are designed with a textured black finish to closely match the truck’s original equipment accent pieces, and are available for late model Ram, Chevy Silverado, Ford F150, Ford Ranger and Toyota trucks. 

With a manufacturer Suggested Retail Price (MSRP) of $299, this new brand of flares from EGR USA provides a quick and easy way to customize while providing excellent tire protection. Sold as a set of four, BASELINE Fender Flares install stress free with corrosion-resistant hardware.  The Bolt-style features two sets of cosmetic snap-in bolts, chrome and black. The bolts are injected molded and designed to simply snap into place without drilling or matching together 40+ cosmetic bolts, nuts and washers. 

Vice President of EGR North America Aftermarket, Mike Timmons, says, “Our BASELINE Fender Flares make the perfect gift for truck owners looking for an affordable way to have a customizable look that will turn heads. We are actively seeking distributors to partner with to supply our jobber network. Already we are getting a great response in sales.” 

Currently available applications for BASELINE Bolt-Style Fender Flares include (set of 4):

2019 – 2023 Ram 1500, non-Rebel, non-TRX, Part # BLF1001

2019 – 2022 Chevrolet Silverado 1500, Part # BLF1002

2018 – 2020 Ford F150, non-Raptor, Part # BLF1004

2014 – 2018 Chevrolet Silverado 1500, short box, Part # BLF1008

2014 – 2018 Chevrolet Silverado 1500, Part # BLF1009

2015 – 2019 Chevrolet Silverado 2500HD, Part # BLF1009

2020 – 2023 Chevrolet Silverado 2500HD, Part # BLF1003

2020 – 2023 GMC Sierra 2500HD, Part # BLF1019

2011 – 2018 RAM 2500 & 3500, Part # BLF1014

2020 – 2023 RAM 2500 & 3500, Part # BLF1010

2019 – 2022 Ford Ranger, Part # BLF1007

2016 – 2023 Toyota Tacoma, Part # BLF1017

2022 – 2023 Toyota Tundra, Part # BLF1011

2014 – 2021 Toyota Tundra, Part # BLF1016 

Current availability of BASELINE Standard Style Fender Flares (set of four) include:

2019 – 2023 1500 non-Rebel, non-TRX, Part # BLF2001

2018 – 2020 Ford F-150 non- Raptor, Part# BLF2004

2019 – 2022 Ford Ranger, Part # BLF2007

2014 – 2018 Chevrolet Silverado 1500, Part # BLF2008

2019 – 2022 Chevrolet Silverado 1500, Part # BLF2002

2020 – 2023 Chevrolet Silverado 2500HD, Part # BLF2003

2014 – 2018* Chevrolet Silverado 2500HD, Part # BLF2009

BASELINE Standard and Bolt-style Fender Flares are now available for sale online at www.egrusa and Amazon. For more information about BASELINE Fender Flares by EGR USA and other quality EGR truck accessories like the EGR RollTrac electric or manual bed cover, visit egrusa.com, or call 800.757.7075. 

EGR USA Names Michael Timmons Vice President of Sales and Marketing, Aftermarket Division

Ontario, CA (July 14, 2022) – Automotive aftermarket and truck accessory leader, Mike Timmons, has been selected to serve as the new vice president of sales and marketing, aftermarket division for EGR USA. 

EGR manufactures premium automotive accessories for more than 50 original equipment manufacturers and the automotive aftermarket including fender flares, hood guards, body side moldings, truck cab spoilers, window visors, sports bars and more. With a focus on vertical integration and manufacturing produced in the USA, EGR products are sold at over 100 leading retailers nationwide. 

Timmons, as the former executive vice president for AXC Inc., was a key member of the leadership team responsible for creating a new brand and building customer loyalty for AXC fender flares and truck accessories, developed pricing policies and pricing structures for all sales channels, and strengthened customer service. Recognized for his business development skills he managed all content creation, social media platforms, email strategies, promos and coordinated rep agency sales efforts. 

Entrenched in truck aftermarket accessory experience, Timmons also formerly worked for Truck Hero Inc., now branded as RealTruck, as vice president of Jeep® and off-road. There he implemented highly effective new sales and product development strategies to grow key accounts; growing their top and bottom-line business for multiple brands.  

EGR CEO Simon McLellan, says, “Mike’s proven record in branding, innate understanding of customer and market opportunities, researched based business development and creative sales processes makes him an ideal fit for EGR North America. While EGR has an esteemed accessory position with OEMs, our aftermarket division has potential to grow. Mike specializes in recognizing the potential of companies and building a brand that can capture market share. We are excited to have him at the helm of our aftermarket division.” 

Timmons says, “EGR is on the cusp of incredible growth. The products are some of the most well engineered and manufactured I have seen on the market. I am excited to have full reign to brand, market and build sales for EGR. Look for exciting news from EGR soon on multiple fronts - pricing integrity and new products.” 

Timmons was hired in June and will work remotely from his home in Washougal, Washington. For more information on EGR, visit www.egrusa.com, view this video, or call 800.757.7075. 

EGR USA Announces Two New EGR RollTrac™ Bed Cover Distributors - Meyer® Distributing and Turn 14 Distribution

Ontario, CA (October 25, 2022) – EGR USA announces two new distributors for the electric and manual EGR RollTrac™ bed cover - Meyer® Distributing and Turn 14 Distribution. Meyer Distributing has warehouses throughout the United States and Canada and Turn 14 Distribution boasts ground shipping to 43% of the U.S. population in one day and 100% within two days. The electric retractable EGR RollTrac recently was named Truck Accessory of the Year at the 2022 CAN Connect conference and the manual EGR RollTrac was introduced this month in time for SEMA 2022. 

EGR is a global manufacturer of precision engineered truck accessories. The electric EGR RollTrac, first introduced in 2021 for the Jeep Gladiator, is a retractable bed cover that is available for most late model domestic pickups including Ford, Chevy/GMC and Ram. The applications now available at Meyer and Turn14 are the electric bed cover for the 2020-2023 Jeep Gladiator, the electric and manual EGR RollTrac bed cover for 2015-2023 Ford F-150 pickups, 2019-2023 Ram 1500 pickups, and 2019-2023 Chevrolet/GMC 1500 trucks. Both manual and electric bed covers are designed only for short bed (5-½’), non-heavy-duty applications as of right now. 

EGR North American Aftermarket National Sales Manager, Pat Johnson says, “It was great to connect with representatives from Meyer and Turn14 recently. We brought an electric EGR RollTrac bed cover to the CAN conference, and it was a big hit, and it was evident that this product stands out as a top-of-the-line product in the tonneau market. This new distribution supports our plans to work with distribution partners in North America with the reputation for exceptional customer service.”

For more information about either the manual or electric retractable EGR RollTrac, visit www.egrusa.com or call 800.757.7075 or contact Meyer Distributing at 800.639.3787. To learn more about the award winning EGR RollTrac bed cover including its unique patented water management system and best in class strength and security features view this video, or stop by to visit EGR USA at their 2022 EGR SEMA Show booth, #12931. 

EGR USA Announces Two New EGR RollTrac Bed Cover Distributors - Meyer® Distributing and Turn 14 Distribution

EGR USA Promotes Tommy Lamb - Hires Pat Johnson as National Sales Director, Aftermarket Division

Ontario, CA (September 26, 2022) – EGR USA announces the recent promotion of Tommy Lamb to the position of digital sales & content manager. Hired in 2016 as customer service manager, Lamb has over 20 years’ experience in automotive aftermarket and as sales manager, worked to develop EGR sales via e-commerce and retail exceeding the company’s sales targets year-over-year. Expert in Ecommerce and branding, he has contributed to the marketing, pricing, and exposure of EGR precision engineered truck accessories to B2B and B2C audiences. In his new capacity he will be more directly focused on e-commerce and digital content to build EGR product awareness, help refine EGR data, and manage EGR’s UMAP policy to enhance customer sales. 

EGR USA is also pleased to announce the addition of Pat Johnson as the company’s national sales director. Pat brings a wealth of experience growing sales revenues by building robust, lucrative, customer-first relationships in the automotive aftermarket industry.  He is a passionate Jeep and off-road enthusiast with over 20 years of sales experience. 

Prior to joining EGR USA, Johnson served as director of business development for AAMP Global / Stinger Off-Road where he was responsible for launching the Stinger Off-Road brand online and building a B2B distribution network. Previously he served as national sales manager / key account manager for Truck Hero in the Jeep & Off-road division. 

Mike Timmons, Vice President of Sales and Marketing, says, “EGR USA is expanding rapidly and is developing a top-notch team to aggressively build the EGR brand. Tommy has been invaluable to the company and this promotion will allow him to build a more cohesive communications strategy for the EGR RollTrac and our full line of truck accessories. We are fortunate to also have Pat join us as our new national sales director. Pat is widely known in our industry, has a wealth of accessory sales experience and has great relationships that will help open doors at all levels of distribution.” 

For information about EGR USA precision engineered truck accessories, visit www.egrusa.com. or call 800.757.7075. All are invited to stop by the EGR booth at the 2022 SEMA Show to meet National Sales Manager Pat Johnson and Digital Sales & Content Manager Tommy Lamb at Booth #12931.

About EGR Group
Founded in 1973, the EGR Group is a world-class designer and manufacturer of precision engineered solutions marketed through two Strategic Divisions – Automotive and Building and Commercial Products. Headquartered in Brisbane, Australia. The automotive division distributes globally to top branded OEMs. EGR manufactures with a focus on vertical integration to ensure timely response and avoid supply chain disruptions. In 1983 EGR began production of automotive accessories, beginning with acrylic Headlight Covers for the iconic Ford XD Falcon. Acrylic weather shields for a wide range of vehicles soon followed. Today, Auto Accessories is now the largest division within EGR, producing thousands of products daily for markets around the world for both OEM and Aftermarket.

EGR USA ANNOUNCES 
MAJOR EXPANSION OF THE EGR ROLLTRAC 
ELECTRIC RETRACTABLE BED COVER LINE 

Ontario, CA (August 4, 2022) – EGR USA, a global manufacturer of precision engineered truck accessories, announces a major expansion of the company’s EGR RollTrac electric, retractable bed cover product line.  New electric applications to be introduced at the 2022 SEMA Show are designed for 2019 – 2023 short bed Chevy / GMC pickups and Ram trucks with more applications to be announced in late third quarter 2022. 

EGR first entered the tonneau market with ten international patents in late 2021 with the introduction of a fully electric bed cover for the Jeep Gladiator that integrated with the truck’s remote locking system, featured on-board controls, a smart ECU, and a multi-speed gearbox. Now, after a year of R&D and testing, EGR is ready to introduce this same quality standard RollTrac for Chevy/GM and Ram truck models.  

Operated by a touch of a button located in either corner of the side rails at the tailgate, the RollTrac provides the easiest and quickest access to the cargo bed for all ages. Equipped with an onboard ECU for intelligent programming it offers variable speed operations that are smooth, quiet, and safe.  For added safety, the RollTrac is designed with an anti-pinch mechanism that will sense a possible obstruction and will automatically retract and provide inside LED-mounted lighting. For best-in-class security, the RollTrac cannot be activated when the vehicle is locked or driven and has an interlocking security anti-theft design to ensure that either personal or commercial goods cannot be accessed.

Developed to handle extreme weather, it is manufactured with specially engineered aluminum slats that channel water toward the drainage system diverting water via funneling ports away from the cargo bed to always ensure the truck bed is dry and protected. Resistant to fading, the EGR RollTrac features a scratch-resistant, lightly textured black powder coat finish that gives it a luxurious look in keeping with the product’s many upscale features. 

The EGR RollTrac includes a standard T-Channel on each rail for aftermarket racking systems and has a total load capacity of 330 lbs. Installation is made easy through a bracket system with minor drilling required, and it comes complete with all hardware, wiring harnesses and instructions. Sports bars can be used with an available adaptor kit for the Jeep Gladiator. 

Mike Timmons, EGR North American Aftermarket Vice President of Sales and Marketing, says, “The release of the Jeep Gladiator RollTrac put us on the map in the tonneau market. Now we are focused on expanding this competitive line by building the most well-designed and engineered fully electronic bed covers on the market for the top-selling trucks in the USA. Our customers are the most discerning truck owners where quality, taste, and amenities are paramount in the decision-making process. In a Good, Better, Best product offering, the RollTrac will only be top echelon and ideal for men and women that only want the finest.” 

For more information on EGR USA, visit www.egrusa.com or call 800.757.7075. To learn more about what makes the EGR RollTrac bed cover better than the competition, view this video. 

EGR USA ANNOUNCES MAJOR EXPANSION OF THE EGR ROLLTRAC ELECTRIC RETRACTABLE BED COVER LINE 

EGR USA Introduces Newly Designed, User-Friendly Website 

Ontario, CA (January 10, 2023) – EGR USA, a global manufacturer of precision-engineered truck accessories, has rolled out a newly designed, user-friendly website that allows consumers and dealers to research products by make, model and year. The site has many new products featured including the manual and electric EGR RollTrac™ tonneau cover and the new Baseline Fender Flares introduced in late 2022. The new website offers navigation by product line or by vehicle year, make, and model and allows users to easily search for all products EGR makes for each vehicle. 

Developed to assist in direct-to-consumer sales and to provide more complete and accurate asset information including images, videos, product details, and warranty, the site now allows consumers and dealers to quickly access product information while providing upgraded visuals and details to assist the purchase decision. 

New to the site also is a Find a Dealer section that quickly informs users of local dealers, online retailers, and warehouse distributors. There is also a link on the dealer locator page to request information about becoming an EGR Dealer. 

Mike Timmons, EGR North American Aftermarket Vice President of Sales and Marketing, says, “We are so excited to introduce our new website. This one is quick to load, is straightforward in content and has all the navigation tools that consumers and dealers come to expect when researching products. Too, we have had so many changes in the last six months from new policies, expanded warranty, new products, and videos that we made a new website a priority for 2023. I think that anyone researching for precision-engineered truck or SUV accessories will find it easy to get the information they need including where to buy and see first-rate images that convey the product’s quality.” 

EGR USA offers a full line of quality truck accessories including electric and manual EGR RollTrac tonneau covers, SuperGuard hood guards, Slimline window visors, Premium flares, Baseline flares, body side moldings, cab spoilers, sport bars, and other accessories. They offer a full line of accessories for top makes including Acura, Cadillac, Chevrolet, Dodge, Ford, GMC, Honda, Hummer, Hyundai, Jeep, Kia, Lincoln, Mazda, Nissan, Ram, Subaru, and Toyota.

The new website features EGR USA’s terms and conditions, return and privacy policies, IATF certificate, and UMAP policies for USA and Canada. Additional changes are planned for the website in the first quarter of 2023 including a new video section that will house how-to and product introduction videos, event videos, promotional videos, and company background videos. A news media section is also planned to host press releases and other media assets for easy download.  

For more information about EGR USA call 800.757.7075 or visit the new company website at egrusa.com.

EGR USA Introduces Newly Designed, User-Friendly Website

EGR USA Introduces Authorized Internet Reseller Program 

Ontario, CA (August 2, 2022) – Mike Timmons, EGR vice president of sales and marketing for the aftermarket division of North America, announces a new EGR Authorized Internet Reseller Program to support the company’s Unilateral Minimum Advertised Price Policy (UMAP) policy. The Authorized Internet Reseller Program and UMAP pricing policy will go into effect September 1. All internet resellers of EGR aftermarket products in the United States and Canada that have not signed the new Authorized Internet Reseller Program agreement by September 1 will be at risk of being placed on a Do Not Sell List. 

EGR manufactures premium automotive accessories for the automotive aftermarket including fender flares, hood guards, body side moldings, truck cab spoilers, window visors, sports bars and tonneau covers and will be introducing new products at this year’s 2022 SEMA Show. 

Timmons, says, “In order to ensure healthy margins on our products and to assure our end-users are being provided a quality sales experience, it was prudent to develop a clearly defined Authorized Reseller Program. This program will provide a more stable online brand presence by consistently providing high quality and company-approved digital content while protecting our very valuable and substantial retail market.”

For more information on EGR USA or to learn more about becoming an EGR Authorized Internet Reseller, visit www. HYPERLINK "http://www.egrusa.com/"egrusa.com, view this video, or call 800.757.7075. For existing internet dealers seeking additional information about the new UMAP pricing changes and agreement, please email pricing@egrusa.com.

EGR USA Introduces Authorized Internet Reseller Program

EGR USA Names Martin & Company Agency of Record

Ontario, CA (July 20, 2022) – EGR USA, a leading manufacturer of OEM and aftermarket truck accessories, recently named Martin & Company as agency of record. Martin & Company, a Nashville-based marketing firm that specializes in the automotive aftermarket will assist with both B2B and B2C branding, communications, events, and marketing strategies and provide trade show support for the 2022 SEMA Show. 

EGR USA manufactures premium truck accessories including fender flares, hood guards, body side moldings, truck cab spoilers, window visors, sports bars, and more. Recognized foremost as a leader in new product development and vertical manufacturing from raw material to finished product, EGR truck accessory products are sold at over 100 retailers nationwide. 

EGR Vice President of Sales and Marketing, Michael Timmons, says, “Martin & Company is one of the few agencies specializing in the specialty aftermarket. I like the fact that the agency is small and dedicated to their clients and appreciate Zan Martin’s decades of aftermarket experience and industry relationships.” 

Martin & Company founder and president, Zan Martin, says, “We are very excited to be the agency of record for a company known for outstanding quality in the truck accessory market. SEMA is around the corner, so the timing is perfect to be brought on at this juncture to help launch an exciting new product category for the 2022 SEMA Show.” 

For more information about Martin & Company visit martincoadvertising.com, or email Zan Martin at zan.martin@martincoadvertising.com. For more information about EGR USA visit  egrusa.com or call 800.757.7075.

About Martin & Company Advertising
Martin & Company is a full-service marketing solutions firm specializing in both traditional and digital branding for the automotive aftermarket. Now in its 29th year in business, and with decades of award-winning experience, the M&C team digs deep and utilizes research-based decision-making to understand the challenges clients face to compete in a crowded and ever-changing market. Company expertise includes brand development, public relations campaigns, leveraging social media and online tools to build sales and distribution, and planning and coordinating product launches with cost-effective, measurable results.

EGR USA Contracts with Six Manufacturer Representative Automotive Aftermarket Firms to Promote Product Line 

Ontario, CA (August 25, 2022) – EGR USA, a global manufacturer of precision engineered truck accessories including the new EGR RollTrac electric bed cover, is pleased to announce six new manufacturer rep firms have been contracted to help promote the company’s full product line in the USA and Canada. 

EGR’s new North America Aftermarket Vice President of Sales and Marketing, Mike Timmons, says, “We are making some hard and fast changes at EGR USA to fulfill our mission to be the number one branded truck accessory company in North America. The EGR brand equates to quality and the firms selected to help promote the EGR brand were carefully selected based on their astute understanding of how EGR is to be branded and marketed in addition to their successful track record and stellar reputations.” 

Recent agreements for representation include APS Marketing Group (South), Evan Mecham & Associates (West Coast), Jim Wrobleski & Company (Midwest), Holm, Hicks, White & Associates (Canada), and N.A. Williams (Amazon), and Accelerate – New World Business LLC for National Accounts and Special Projects.

All six manufacturer representative companies will have full rights to represent EGR’s full product line of truck accessories that includes the new electric, retractable EGR RollTrac™ for Jeep Gladiator, GMC/Chevy, Ford and Ram, Fender Flares, Sports Bars, Window Visors, Hood Guards, Body Side Molding, Rear Bumper Protectors, Truck Cab Spoilers and Winglets. With a focus on vertical integration, EGR can maintain the highest standards of quality, with greater control over production, delivery schedules, product design, and development removing many of the issues related to the supply chain. 

For more information on EGR USA, visit www.egrusa.com or call 800.757.7075. To learn more about EGR USA view this video. 